Show notes
Show notes are the written summary, timestamps and links beside each episode, helping listeners and search engines understand what the episode covers.
Show notes are the written summary and supporting details that accompany a podcast episode, typically a description, key topics, timestamps, guest bio, and relevant links. They appear in podcast apps and on your episode page.
For example, an episode's show notes include a two-paragraph summary, three timestamped chapter markers, the guest's LinkedIn and company, and a link to the resource they mentioned.
Why it matters: good show notes make episodes searchable, help listeners decide to press play, and give you a place to point buyers toward a next step, turning a passive listen into measurable intent.
Useful show notes give a scannable summary, the key takeaways, timestamps, and links - written for a human deciding whether to listen, not stuffed for a crawler.
- Pasting a raw transcript and calling it show notes.
- Writing a one-line description that gives a prospect no reason to press play.
- Forgetting the links and CTAs that turn a listener into a next step.
What are show notes?
Show notes are the written summary and supporting details that accompany a podcast episode, typically a description, key topics, timestamps, guest bio, and relevant links. They appear in podcast apps and on your episode page.
What should podcast show notes include?
A short summary, key talking points or timestamps, the guest's name and links, any resources mentioned, and a clear call to action. Keep the most useful information near the top.
Do show notes help SEO?
Yes, on your own episode page. Well-written notes with the right keywords and a transcript give search engines text to index, which the audio file alone cannot provide.